How to Get NOW (Sky) for Free & Cheap in 2026

Updated on Mar 6, 2026 4 min read

NOW (formerly NOW TV) is Sky's streaming service in the UK. Get it free or cheap with the 7-day free trial, limited-time promos, or by earning funds with Earnne to pay for your subscription—complete surveys, game testing, and offers, then cash out via PayPal.

NOW streams Sky content without a satellite dish—Entertainment, Cinema, and Sports passes are sold separately so you only pay for what you watch. It's popular for Premier League football and HBO shows. Flexible monthly passes mean you can cancel anytime. If you're on a budget, here's how to get NOW for free or cheap.

Key takeaways: New customers get a 7-day free trial. NOW runs promo events like "3 months for the price of 1." Students may get discounts. Earn funds with Earnne to pay for your subscription.

NOW free trial

NOW offers a 7-day free trial for new customers at nowtv.com. You'll need payment details; cancel before the trial ends to avoid charges. Different passes (Entertainment, Cinema, Sports) may have separate trials.

Entertainment Pass covers Sky Atlantic, Sky Max, and more. Cinema adds movies; Sports covers live football and other events. Check the offers page around major sporting events—NOW often runs "3 months for the price of 1" deals that stack well with trials.

Promos and deals

NOW runs promo events—e.g. 3 months for the price of 1. Check the NOW offers page when signing up. Students may get discounts via Student Beans or UNiDAYS.